---
title: Campaigns Report
description: Call Log
---

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# Campaigns Report

- [About Campaigns](https://support.mightycall.com/campaigns-report#about)
- [Access to Campaigns](https://support.mightycall.com/campaigns-report#access) 
    - [Essentials](https://support.mightycall.com/campaigns-report#essentials)
    - [Connected attempts](https://support.mightycall.com/campaigns-report#connected-attempts)
    - [Unsuccessful attempts](https://support.mightycall.com/campaigns-report#unsuccessful-attempts)
    - [Attempts routed to next agent](https://support.mightycall.com/campaigns-report#next-agent)
    - [Agent dispositions](https://support.mightycall.com/campaigns-report#agent-dispositions)
    - [Efficiency](https://support.mightycall.com/campaigns-report#efficiency)
    - [Call metrics](https://support.mightycall.com/campaigns-report#call-metrics)<https://support.mightycall.com/campaigns-report#technical-details>
    - [Average duration metrics](https://support.mightycall.com/campaigns-report#avg-duration-metrics)
- [Views & export](https://support.mightycall.com/campaigns-report#views-export)
- [Time range](https://support.mightycall.com/campaigns-report#time-range)
- [Effective duration](https://support.mightycall.com/campaigns-report#effective-duration)
- [Available filters](https://support.mightycall.com/campaigns-report#available-filters)  
    - [Campaign](https://support.mightycall.com/campaigns-report#campaign)
    - [Business number](https://support.mightycall.com/campaigns-report#bn)
    - [Employee](https://support.mightycall.com/campaigns-report#employee)<https://support.mightycall.com/campaigns-report#ad>

### About Campaigns

The **Campaigns** report is located under the **Reports** tab: it shows the statistics on the campaigns on a MightyCall account for a specified period of time.

![2025-05-06\_22-48](https://support.mightycall.com/hs-fs/hubfs/2025-05-06_22-48.png?width=670&height=360&name=2025-05-06_22-48.png)

### Access to Campaigns

The Campaigns report is currently available for all users, regardless of their role. However, the list of visible campaigns will differ for Agents, who will only see the ones they are part of.

### Page layout

The Campaigns page includes several columns with data, which can be added to the view or hidden by clicking on the **Columns** button:

![2025-05-06\_22-58](https://support.mightycall.com/hs-fs/hubfs/2025-05-06_22-58.png?width=670&height=477&name=2025-05-06_22-58.png)

Columns can also be rearranged by dragging & dropping them in the **Selected** list.

#### **Essentials**

**Campaign**

This is a default column, it can’t be hidden, it remains fixed in the left part of the Campaigns page.

You can sort the listed campaigns by the **date** they were created, their current **status** or their **name** by clicking on the column header. Displaying the results in the **ascending** or **descending** order is also an option.

![2025-05-07\_14-52](https://support.mightycall.com/hs-fs/hubfs/2025-05-07_14-52.png?width=250&height=481&name=2025-05-07_14-52.png)

**Total attempts**

The number of all call attempts the campaign made to reach contact, minus the campaign calls that Agents deferred or didn't respond to.

#### **Connected attempts**

**Total connected**

The number of connected call attempts, i.e. when both the Agent and the contact answered a campaign call.

**Effective**

The number of connected calls that meet the set [**Effective duration**](https://support.mightycall.com/campaigns-report#effective-duration) parameter.

**Transferred**

The number of answered campaign calls that were transferred by Agents at least once.

#### **Unsuccessful attempts**

**Total didn't connect**

The number of campaign calls that didn’t result in a connected call, i.e. either the Agent or the contact declined a call.

**Agent abandoned**

The number of call attempts abandoned by the Agent during ringing, while waiting for the contact to answer.

[Preview](https://support.mightycall.com/preview-dialing?hsLang=en) dialing mode **only**.

**Contact no response**

The number of campaign calls with no response from the contact during the **Max ring time** defined by the campaign settings.

**Contact busy**

The number of campaign calls declined by the contact during the **Max ring time** defined by campaign settings.

**Contact abandoned**

The number of campaign calls abandoned by the contact while waiting for the Agent to answer.

[Progressive](https://support.mightycall.com/progressive-dialing?hsLang=en) and [Predictive](https://support.mightycall.com/predictive-dialing?hsLang=en) dialing modes **only**.

**Invalid number**

The number of call attempts to non-existent numbers from the assigned record list.

**Blocked by national DNC**

The number of campaign calls that didn’t connect due to the numbers being in the [National DNC registry](https://support.mightycall.com/national-dnc-registry-compliance?hsLang=en).

**Blocked by internal DNC**

The number of campaign calls that didn’t connect due to the numbers being in the [internal DNC list](https://support.mightycall.com/account-dnc-list?hsLang=en) on the MightyCall account.

**Agent DND**

The number of call attempts to the Agents in the DND mode.

**Agent nonexistent**

The number of call attempts to non-existent or disabled Agents.

**Server error**

The number of campaign calls that weren’t made due to a server error.

**Access denied**

The number of call attempts to the Agents without an emergency address.

**Answering machine**

The number of calls with a detected answering machine or voicemail.

[Progressive](https://support.mightycall.com/progressive-dialing?hsLang=en) and [Predictive](https://support.mightycall.com/predictive-dialing?hsLang=en) dialing modes **only**.

#### **Attempts routed to next agent**

**Agent no response**

The number of call attempts with no action from the Agent, resulting in the campaign call going forward to next Agent.

**Agent declined**

The number of call attempts declined by the Agent, resulting in the campaign call going forward to next Agent.

#### **Agent dispositions**

The agent dispositions created on your MightyCall account.

#### **Efficiency**

**Connection rate**

The percentage of the successfully connected calls out of the total attempted calls.

**Effective answer rate**

The percentage of all campaign calls answered both by the Agent and the contact out of the total attempted calls, excluding non-effective calls. Based on the [Effective duration](https://support.mightycall.com/campaigns-report#effective-duration) parameter.

**Call-to-connect ratio (C2CR)**

The average number of campaign calls made to establish a successful connection with contacts.

**Dialer abandon rate**

The percentage of campaign calls abandoned by the contact while waiting for the Agent to answer, out of the total campaign calls answered by the contact.

[Progressive](https://support.mightycall.com/progressive-dialing?hsLang=en) and [Predictive](https://support.mightycall.com/predictive-dialing?hsLang=en) dialing modes **only**.

**Call transfer rate**

The percentage of transferred campaign calls out of the total connected campaign calls.

#### **Call metrics**

**Talk time**

The total conversation time, minus the time spent on hold.

#### **Average duration metrics**

**Avg call duration (ACD)**

The average duration of campaign calls, excluding wrap-up time. Calculated as the total duration of all campaign calls divided by number of all call attempts.

**Avg handle time (AHT)**

The average time Agents spend to handle a single call, including the talk, hold, wrap-up, and transfer times. Calculated as the total handle time of all campaign calls divided by number of all connected calls.

**Avg talk time (ATT)**

The average talk time per campaign call, excluding time spent on hold. Calculated as the total talk time of all campaign calls divided by number of all connected calls.

**Avg preview time (APT)**

The average time Agents spend on preview before a call. Calculated as the total preview time divided by total number of call requests offered to an Agent within a campaign.

[Preview](https://support.mightycall.com/preview-dialing?hsLang=en) dialing mode **only**.

**Avg wait time (AWT)**

The average time a contact waits for the Agent to answer. Calculated as the total wait time divided by number of campaign calls answered by a contact.

[Progressive](https://support.mightycall.com/progressive-dialing?hsLang=en) and [Predictive](https://support.mightycall.com/predictive-dialing?hsLang=en) dialing modes **only**.

**Avg hold time (AHLDT)**

The average time contacts spend on hold. Calculated as the total hold time of all campaign calls divided by number of all connected calls.

**Avg wrap-up time (AWUT)**

The average time Agents spend on the after-call work. Calculated as the total wrap-up time of all campaign calls divided by number of all connected calls.

### Views & export

You can change the line density for a more **compact** or **extended** view:

![2025-05-08\_10-21](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_10-21.png?width=670&height=287&name=2025-05-08_10-21.png)

![2025-05-08\_10-21\_1](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_10-21_1.png?width=670&height=285&name=2025-05-08_10-21_1.png)

You can also click on the **refresh** button to refresh the results, or on the **CSV** button to export the generated report as a CSV file.

### ![2025-05-08\_10-16](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_10-16.png?width=300&height=101&name=2025-05-08_10-16.png)

The refresh button appears only if the selected period includes **a future time period**, e.g. any date preset that has not been finished yet (**This Week**, **This Month**, etc.) or **Today** with the **Full day** toggle on (so the data can be updated at any moment until the end of the day).

### Time range

By default, the Campaigns report shows all campaigns for all the time on a MightyCall account. You can specify **the dates & time** for the campaigns to display, as well as **the timezone** solely to show in the report.

Toggling on/off the **Full day** switch will disable/enable selecting the exact timeframe for showing the logged campaigns.

![](https://support.mightycall.com/hs-fs/hubfs/Knowledge%20Base%20Import/d33v4339jhl8k0.cloudfront.netdocsassets6475db2247016e7aaea653c6images66469c7b72987f726dc819dbfile-CtIZt4stU3-1.png?width=670&height=310&name=d33v4339jhl8k0.cloudfront.netdocsassets6475db2247016e7aaea653c6images66469c7b72987f726dc819dbfile-CtIZt4stU3-1.png)

Preset time periods include **Today**, **Yesterday**, **Last 7 days**, **Last 30 days**, **This week**, **This month**. Other available presets include **Last 14 days**, **Last 28 days**, **Last 90 days** and **Last 180 days**.

All selected columns, applied filters and time periods are saved in the local storage of the browser, so next time you load the Campaigns page, it will be shown with the presets you chose, not reset to the defaults.

### Effective duration

You can set up the **Effective duration** parameter (1-3600 seconds) that will affect the calculation of the **Effective answer rate** & **Effective call attempts** metrics:

![2025-05-07\_15-38](https://support.mightycall.com/hs-fs/hubfs/2025-05-07_15-38.png?width=200&height=271&name=2025-05-07_15-38.png)

### Available filters

You can filter the data displayed in the Campaigns report by different parameters: **Campaign**, **Business number**, **Employee**. 

![2025-05-08\_10-25](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_10-25.png?width=500&height=90&name=2025-05-08_10-25.png)

The filters can be expanded or collapsed by clicking on the **Filters** button or on the arrow icon at the center of the tab.

#### **Campaign**

You can filter out the statistics on specific outbound campaigns. An **X icon** is shown for the campaigns that were deleted from the MightyCall account.

![2025-05-08\_14-25](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_14-25.png?width=250&height=363&name=2025-05-08_14-25.png)

#### **Business number**

You can limit the view to the campaigns that were using **certain business numbers**. An **X icon** is shown for the business numbers that were deleted from the MightyCall account.

![2025-05-08\_14-27](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_14-27.png?width=250&height=360&name=2025-05-08_14-27.png)

#### **Employee**

This filter is available only for **Managers** & **Administrators**.

You can limit the view to the campaigns that **certain team members** participated in.

**![2025-05-08\_14-32](https://support.mightycall.com/hs-fs/hubfs/2025-05-08_14-32.png?width=250&height=359&name=2025-05-08_14-32.png)**

**No employee** filter shows the campaign calls that were disconnected while awaiting the Agent's response, before a call owner could be assigned.

**No employee** filter can be applied to [Progressive](https://support.mightycall.com/progressive-dialing?hsLang=en) and [Predictive](https://support.mightycall.com/predictive-dialing?hsLang=en) dialing modes **only**.

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